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Blogs provide excellent platforms on which to publish content. By providing your with creative, unique SEO-friendly copy, our team ensures your blog articles are effective. To ensure that your posts satisfy these demands, before the writing begins our in-house team of creative writers brainstorm ideas to ensure that each blog article is appropriately optimised by including correct formatting, internal and external links and keyword research.
Nothing says expertise like an informative, well-written eBook. Whether you intend to sell it or give it out for free, we'll work towards helping you provide value to your customers. In order to do so, your eBooks should be written on topics of interest to your target audience, offering them useful information, and, simultaneously, encouraging their progression along their buying journey.
Newsletters & Zines
The best newsletters are informational. They don’t push for sales, and nor are they brazen messengers for offers. People don’t like straightforward sales emails clogging up their inboxes. These are the emails that often get deleted without a second glance, or a second thought. People are much more receptive to newsletters that they find interesting. When producing newsletters, we know the key is to entertain, educate and engage. Our newsletter copy is designed to spark interest within your target audience, and in doing so, make your audience more receptive to your brand, and to your products.
If your business sells online, our team can produce comprehensive product descriptions to suit any product or service. We understand that for potential customers, a product’s benefits trump its features. First and foremost, people want to know how a product will add value to their lives. Will it entertain them? Solve a problem? Make a task easier? Whatever the value is, that’s our primary focus. Homing in on the product’s value and presenting it in a clear, attractive manner is our specialty. Our product descriptions don’t simply speak about what your product is like. They state, persuasively, exactly why the reader should exchange their money for it. In short, we offer product descriptions that inform and persuade.
Social Media Content
Social media marketing is on the up and up. The various social media platforms offer brands the opportunity to engage with vast potential numbers of frequent users. A larger following, an increased awareness of your products or services and more engagement with your brand - this is what quality social media content will achieve for you. To guarantee the effectiveness of our social media copy, we ensure that it aligns with your brand’s tone, speaks in a way that captivates your target audience and is tailored to suit the platform on which it’ll be published.
Online Ad Copy
Advertising copy must have impact. It must be brief, to the point, easy to read, and, importantly, it must encourage action. We’re well aware that ad copy is useless unless it satisfies these requirements. That’s why our advertising copy is written to speak directly to your target audience; it highlights the key benefits of your product, and motivates its readers to make a purchase based on their needs and desires. And it achieves this in a way that’s short, punchy and memorable.