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Who Made It To Our Top 3 in 2018?

As we are coming to the end of 2018, we have been reflecting on the ethical brands we have discovered over the year, and thought we should share a few of our favourites with you, in case you are looking for a new inspirational Instagram account to follow or an industry newsletter to subscribe to. We had a list as long as our arm, of amazing brands, but we were able to shortlist it down to our top 3 in the following categories:

  1. Industry News Blogs
  2. Podcasts
  3. Marketing Newsletters
  4. Instagram Accounts

The criteria used to judge the shortlisted brands were:

  • Brand/Company ethos and eco credentials
  • Type and quality of content
  • Website design, layout, functionality and overall User Experience (UX)
  • Quality of Instagram feed content,aesthetics, imagery and creativity (for the ‘Instagram Accounts’ category)

Top 3 Industry News Blogs 2018

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GOLD

Eco News Network

Entering the top spot, Eco News Network provide the heartier side of being green, such as their food, health & beauty topics, however they claim the top spot due to their regular news and business updates. Focusing on ecological issues and challenges, Eco News presents valuable research and information on the latest industry developments.    

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SILVER

Business Green

Putting ethics into the business approach, BusinessGreen brings about trending news surrounding environmental implications and how business strategies should implement the green initiative. Check out their events and how they are seeking to stimulate today’s market on working towards greener business models.

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BRONZE

Marketing Land

Brimming with industry news, Marketing Land provides marketing strategies and information on the latest technology. More importantly, Marketing Land includes insights on how to market a sustainable future. With useful resources such as reports, webinars and strategies, this site is a wealth of information for any business.

Top 3 Podcasts 2018

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GOLD

Sustainable by Earth Self

Available to download straight from iTunes or by visiting earthself, these podcasts provide discussions regarding the future of sustainability in business, including guests who participate in these discussions. The weekly podcasts seek to inspire and extend the knowledge of sustainability and to make a difference in organisations all around the world.

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SILVER

Social Pros

Social Pros by Jay Baerand Convince & Convert provides insights into how businesses measure their social media alongside advice from social media experts.  The weekly podcasts contain information on creating strategic plans, as well as offering support and advice to listeners. With over 100 archive podcasts, there is plenty of information to sink your teeth into.

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BRONZE

Digital Minute

Digital Minute is perfect for people who are always on the go, and short on time. With their 1 minute, informative podcasts,Digital Minute brings in the experts to explain the biggest developments in the digital marketing sector helping you keep up to date with these quick snippets of information!

Top 3 Marketing Newsletters 2018

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GOLD

Sustainable Brands

Sustainable Brands is a helpful and informative website that is designed for professionals and decision makers in business who are interested in sustainable practices. Sustainable Brands made it to first place because of their helpful content which features in a bi-weekly newsletter to help readers with sustainable strategies, tips and ideas to implement. 

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SILVER

Marketing Land

Sustainable Brands is a helpful and informative website that is designed for professionals and decision makers in business who are interested in sustainable practices. Sustainable Brands made it to first place because of their helpful content which features in a bi-weekly newsletter to help readers with sustainable strategies, tips and ideas to implement. 

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BRONZE

Green Biz

GreenBiz talks about sustainability from a business perspective, with up to date case studies on businesses implementing sustainable strategies along with worldwide breaking industry news. With five different newsletters to sign-up to, there’s something for professionals in every industry, from transport, to renewable energy and the circular economy.

Top 3 Instagram Accounts 2018

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GOLD

Creative Wilderness

Creative Wilderness is the brainchild of Charlotte Holroyd, and we love that she shares similar ethical values to us, working with small and independent businesses on their branding and design. Charlotte’s love of nature shows in her Instagram feed and she often shares the work she has created for brands.

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SILVER

Here + Now Creative Co.

Here + Now Creative Co’s Instagram is the feed of dreams; with its clean aesthetic running throughout, the images look like they have come straight from a glossy magazine. Sam & Meghan share an insight into their daily lives, along with a behind the scenes of the work they do with ethical businesses.

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BRONZE

BossBabe

We love BossBabe’s inspirational feed for their motivational quotes and advice,along with tips to help your business. If you are a female entrepreneur or thinking about starting your own business, you should definitely give them a follow.

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